ABOUT AFTERMASTER HD AUDIO
AfterMaster is a groundbreaking and revolutionary audio technology developed for mastering, re-mastering and processing of audio. AfterMaster was developed by a team of world-class audio engineers and music industry veterans who set out to bring the best qualities of analog audio to the digital realm.
AfterMaster HD audio was developed pursuant to a multi-million dollar, multi-year development program by AfterMaster HD Audio Labs, Inc., a subsidiary of Studio One Media, Inc., a leading edge developer of proprietary (patented and patent pending) audio and video technologies for the entertainment industry.
AfterMaster delivers an unparalleled clarity, depth and fullness to audio recordings while delivering a significant increase in volume without increased distortion or loss of dynamic range. Creatively, it brings music alive and makes it exciting while eliminating the flat sound field and distortion inherent with high volume digital mixes of modern music. Thousands of hours of testing and thousands of songs of all styles and genres have been mastered or re-mastered using AfterMaster’s award winning technology. AfterMaster technologies are applicable to all audio including music, television, film and consumer hardware products.
AfterMaster technology is currently used by professional mastering engineers to master music for some of the worlds biggest artists, for online music mastering for in-dependant artists and soon in consumer hardware products.
THE AFTERMASTER DIFFERENCE
Audio enhancement technologies have been offered for decades and typically focus on using wideners, expander’s and volume boosters. This results in a muddy playback or changes important elements of a recording. In music, it thins out the drums, vocals, bass, losing the top or bottom and the dynamic range. In essence, the production style and creative intent of what the artist, engineers, producers and mastering technicians intended for the public to hear is changed by blanket processors.
Unlike other audio post-release production processes, AfterMaster takes what an audio mixer or mastering engineer intended and brings greater clarity, depth and amplitude to all of the audio elements without changing the integrity or intent of the underlying recording.
The AfterMaster process is highly sophisticated and not offered as a simple phone “APP”. It was developed by challenging the listening standard for digital audio that became the norm and taking it to a new level. AfterMaster has researched and understands the core elements of an audio event and ultimately processes them with proprietary algorithms which offer clearer, fuller and louder audio without distortion. Indeed, AfterMaster takes what has been created by the artists, mixers and producers and takes the recording to a new standard without changing the production style or creative intent.
Whether AfterMaster is used for a Lady Gaga radio release or a hard pounding dance-club tune for Janet Jackson it delivers the cleanest and hardest hitting music like no other technology or process could offer without compromise.
“The advent of digital audio brought us a new standard of what audio was going to sound like going forward. Although incredible strides have been made in the digital realm, we’ve always felt that not enough attention was put into how final digital audio recordings should actually sound. We set out to take digital audio to a whole new level and we accomplished that with AfterMaster.”